Rogers/Bentonville, Arkansas-72756


‎Thursday, ‎February ‎26, ‎2015
#lewis1946
HELM"S BAKERY-when I was 7-10 years old,
Memories when my Grandma would have me wave down the bakery truck on Wednesday mornings. Yummy!

The Helms Bakery in Culver City, California was a notable industrial bakery of Southern California that operated from 1931 to 1969.
However popular, the Helms method of neighborhood delivery was doomed both by the expense of sending trucks hundreds of miles each week and by the advent of the supermarket, which stocked products from other (less expensive) bakeries, which delivered once or twice each week. The Helms company ceased operations in 1969.
Paul Helms died on January 5, 1957 at age 67, but the business continued to operate, run by family members. Its delivery network gradually grew to include Fresno to the north; San Bernardino to the east, and south to Orange County and San Diego. In the company's final year of operation, a clever marketing campaign netted Helms a contract to furnish "the first bread on the moon," via the Apollo 11 space mission. The San Bernardino facility was located on the northeast corner of Mt Vernon Avenue and Birch Street. After Helm Bakeries closed that location, it was taken over as a small warehouse by FED-CO Corporation, which has since gone out of business as well. The building in San Bernardino is still there, housing a mattress and home furnishings business.

3 years ago